Pitney Bowes: Chat Now and Future Customer Support
Pitney Bowes webinar examining the new call center and how Chat Now has changed the way customer support operates. The presenter shares some interesting numbers on how Chat Now has reduced call center volume significantly. The webinar examines some best practices when using Chat Now and speculates on future adaptation of a more automated approach. Even though Chat Now reduces the need for phone operators, it still requires a human being on the other side of the chat window. Pitney Bowes introduces the concept of “self-help” and letting the customer try to find the solution as well as presenting a multi-channel approach for them to reach out to support if needed.
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from Marketing Webinars http://marketingwebinars.tv/pitney-bowes-chat-now-future-customer-support/
Bing Webinar: SEO Keyword and Longtail Research
Bing hosts a webinar discussing search engine optimization and keyword research. The webinar examines the difference between broad-match keywords and longtail search phrases. The webinar goes over some tricks and tips for keyword research and compiling a list of search terms relevant to your brand. The webinar addresses how to determine search volume and competition for the relevant keywords and how to use that information to decide which terms to target first.
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from Marketing Webinars http://marketingwebinars.tv/bing-webinar-seo-keyword-longtail-research/
eMerge Webinar: 7 Steps to Grow Your Business
eMerge hosts a webinar on how to grow business success. eMerge gives several examples on how small businesses can improve their marketing and reporting using the eMerge platform. Schedule blogs and social media and get all the social reporting under one dashboard.
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from Marketing Webinars http://marketingwebinars.tv/emerge-webinar-7-steps-grow-business/
eMerge Webinar: Social Measuring For Better Campaigns
eMerge hosts this webinar on better campaign metrics. The webinar focuses in on Facebook, which is a network that many businesses leverage with great success. By keeping an eye on KPI and campaign performance, it’s easy to determine what campaigns are working and which ones aren’t. All of the Facebook metrics are also available from within the eMerge platform.
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from Marketing Webinars http://marketingwebinars.tv/emerge-webinar-social-measuring-better-campaigns/
Broadleaf Commerce Webinar: New CMS Walkthrough
Broadleaf Commerce hosts a webinar walkthrough of their new CMS platform. The Broadleaf Commerce CMS makes it incredibly easy to add and modify content. The Ecommerce platform has advanced personalization features that enable targeted messages to logged-in users through pulling information from the user database. The CMS is easy to customize and intigrates with many other applications.
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from Marketing Webinars http://marketingwebinars.tv/broadleaf-commerce-webinar-new-cms-walkthrough/
TSG Webinar: Microsoft Dynamics New Social Features
TSG hosts a webinar discussing the latest Microsoft Dynamics CRM features and updates. They introduce how social media can be used for customer service and support-based situations. The webinar goes over the new social additions to Microsoft Dynamics CRM and walks through the new features. A future webinar will cover the marketing aspects of the update.
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from Marketing Webinars http://marketingwebinars.tv/tsg-webinar-microsoft-dynamics-new-social-features/
Bronto Webinar: 2014 Holiday Email Campaign Strategy
Bronto hosts this webinar discussing what retailers should consider when planning for the upcoming 2014 holiday season. Bronto examines email marketing trends for retailers over the last few years. Bronto shares how retailers have shifted their strategy over the last few years. The shopping days that were primarily examined were Black Friday and Cyber Monday. Bronto shares other best practices on other email tactics. Topics for discussion range from cart abandonment emails to frequency, email copy and headline optimization. Bronto provides some great gender-specific metrics showing what email tactics are most effective for both men and women. If you are a retailer, either ecommerce or brick and mortar, this webinar is for you!
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from Marketing Webinars http://marketingwebinars.tv/bronto-webinar-2014-holiday-email-campaign-strategy/